Blog

April 19th, 2013

Hardware_April18_AHave you ever talked with, or listened to computer or tech experts and heard them banter back and forth using terms that sound outlandish and weird? It's possible that one term that's had you scratching your head is overclocking. The question some manager's may ask when they hear this tech term is, "What exactly is overclocking and can my business benefit?"

Here's a brief overview of overclocking.

Definition: Overclocking When it comes to most tech based devices, the processor (or CPU) is the integral component that functions as the brain of the device; it runs the show. The job of the CPU is to take instructions and input from all the other devices and components and execute them. For example, double-click on a program on your desktop and the CPU computes what to do with the mouse click (open the program), and runs the related code, which is shown as the program opening.

One thing many computer sales people talk about is processor or CPU speed. This is the number of instructions it can run in one second. These instructions are grouped together into one cycle, and one cycle per second equates to a Hertz. You may see computers that have 2Ghz processors, this means 2 Gigahertz or 2,000,000,000 cycles in one second.

Now, when manufacturers release a new CPU they design it to run at a standard, or optimal speed, and will generally limit it. This is done to preserve the life of the components, however there are often ways to break this speed limiter. When you raise the maximum clock speed, beyond the intended clock speed, you are overclocking it.

Why overclock? The main reason users overclock a processor is to make their computer or device run faster. By overclocking, programs will often run or open faster and the general operation will seem smoother. In other words, you can get more out of existing technology without paying to upgrade.

Are there any drawbacks? While overclocking will give you more power and speed, there are some serious drawbacks that make this option risky. The biggest being heat. As you probably have noticed, when you use some devices (say a laptop on your lap) for an extended period of time, they get warm. That's because the components of computers create heat, lots of heat. When you overclock, the processor works harder, thereby generating more heat.

Computers are designed to operate at certain temperatures and if this level is surpassed, the components can wear out more quickly or in extreme cases melt. This means that overclocking will cause your computer's parts to wear out quicker and will decrease the life of the device.

Should we overclock our devices? Did you know that you can overclock nearly anything with a processor? The most common are computers and new smartphones, especially Android devices. When you hear people talking about overclocking their device, they are almost always talking about personal devices.

While it's true, you will get a speed boost in the short run, overclocking will increase your IT budget in the future, because you will have to replace parts more often than is usual. Because most businesses tend to use their technology longer than personal users, any action that causes tech to wear out more quickly is not a good idea.

That being said, you can also do the opposite of overclocking. Underclocking is telling a computer's processor to run slower than it's designed speed. This will increase component life but decrease processing power, and could be beneficial for companies that have new computers and don't need intensive computing resources.

Before you take any actions however, it is best to talk to us, as we may have a better solution for you and one that will cost less.

Published with permission from TechAdvisory.org. Source.

Topic Hardware
April 19th, 2013

Security_April18_AEmail has become the main communication medium for companies and the public alike, as it's just so much easier and faster than writing a letter or even making a phone call. Unfortunately, email has also made it easier to commit crimes like fraud. It can be hard to detect a fraudulent company or email, but there are some things you should look out for.

Here's five tips to help you spot email frauds or scams.

Look at the email address One of the easiest ways to spot a fraudulent email or scam is by looking at the email address of the sender. Many credit card application scams use third party email services like Gmail or Yahoo. Some scammers go so far as to set up accounts in the name of the company e.g., AMEX_121@gmail.com.

Sophisticated scammers will actually try to copy the legitimate company's email account - a practice called spoofing. They will usually have a few changes like a missing letter from the address, or an extra . added.

The easiest thing you can do is look for the sender's site on the Internet. For example: You get an email from AMEX OPEN (American Express's small business credit card) and notice that the sender's email address just doesn't look right. Go to Google and search for amex fraud. You'll likely find the fraud page which tells you exactly how the company sends emails. If the sender is a smaller company, most of these will have email contact addresses right on the site, take a look and compare the two. If they are different, the email is likely a scam.

Look at the sender's website If you think an email is fraudulent, try looking up the website associated with the sender. Should you be unable to find the site, it's likely a scam.

If you find a website, click through some pages to see if there is anything that looks out of place. For example a website selling a new financial service has pages with Coming Soon or you get errors when you try to load the page. If it looks fishy, it likely is - delete the email.

It would also be a good idea to go to archive.org's Wayback Machine, copy and paste the website's URL into the The Wayback Machine Search bar and hit Take me back. This will bring up previous versions of the website. If you see that the site in question was something completely different a few months to a year ago (e.g., it is a financial services page now, but six months ago it was a page selling prescription drugs), chances are high it's a fraud.

Call them Many scammers will put phone numbers into emails to make them look more legitimate. If you are unsure about whether this email is legitimate or not, why not try calling the number? Many scammers run more than one fraud operating at the same time and may answer the phone with another name, or not at all.

Similarly, if you call a local number of a supposedly small business and get routed directly to voicemail, it's likely fraud.

Look carefully at the body of the message The body of the email can also be a great way to suss out email scammers and potential fraud. Because many fraudulent emails originate outside of the major English speaking countries, there will often be language that just sounds different from the way people write in your area. One great example of this would be a line like 'We wish to sell you a great product.'

You should also look for spelling errors, grammar mistakes or inconsistencies. While some fraudulent emails will have minor spelling inconsistencies, others will spell common words wrong. If you see mistakes like 'our product are a great deals', this should raise a warning flag.

Spelling and grammar errors are a part of business communication, so don't expect a perfect email from all companies, especially if you see that the company is located overseas. It's the emails with mistakes supposedly coming from companies in your area that should really raise alarm.

The sender asks for money or passwords It's kind of an unwritten rule that when sending out emails you never ask for a person's credit card number or account passwords. Banks, large companies and many social networks will never ask you for passwords or account information, credit card numbers, pin codes, etc of any kind over email. If you notice that an email selling something asks for you to reply with a credit card details so you can make a purchase, it's best to delete the email as it's likely a fraud.

Email fraud is a big deal, and unfortunately it will likely become even more common in the near future. This means you should be able to spot potentially fraudulent emails. If you think an email is a scam, it's best to just delete it immediately. Don't respond or forward it to colleagues or employees. If you need to let people know, write another email that describes the suspected email but has no links. You can also forward a screenshot to your colleagues or friends to illustrate the scam.

Looking for more ways you can protect your company? Contact us today. We can work with you to develop a security system that will meet your needs.

Published with permission from TechAdvisory.org. Source.

Topic Security
April 10th, 2013

MobileGeneral_April10_AThe mobile device has become a mainstay in nearly every business. It just makes sense for business owners, managers and even employees to be able to connect to the office from anywhere. One of the best devices that has enabled this is the tablet, of which there are many. It can be a chore to figure out which is best for your business.

Here's a five point comparison of the three most popular 10-inch tablets - Apple's iPad 4, Google's Nexus 10 and Microsoft's Surface Pro.

Price
  • Apple iPad - The iPad starts at USD$499 for the cheapest model and USD$929 for the top model. The major differences between the models is storage size and connectivity options.
  • Google Nexus 10 - The Nexus 10 starts at USD$399 for the base model and USD$499 for the top model. The only real difference between the two models is storage size.
  • Microsoft Surface Pro - The base model of the Surface Pro starts at USD$899 while the other model starts at USD$999.

The prices listed above are for just the device, the price you pay will be higher if you add peripherals like keyboard cases, screen protectors or extended warranty.

Storage

  • iPad - Comes with 16, 32, 64 or 128GB of storage.
  • Nexus 10 - Has either 16 or 32GB of storage.
  • Surface Pro - Offers 64 or 128GB of storage. The Pro also has a Micro SD card reader which can support up to 64GB of extra storage. There is also a USB port which you could connect an external hard drive to, allowing for nearly unlimited storage.

It's important to note that these storage numbers are provided by the manufacturer of the device, these numbers don't include the space the operating system and other pre-installed programs take up. For example the Surface Pro 64GB actually has 29GB of usable storage space. In comparison: The Nexus 10 32GB has about 29GB of usable space while the iPad 32GB has slightly over 27GB.

Internet Connectivity

  • iPad - There are two versions: Wi-Fi only and Wi-Fi/3g/LTE (Mobile data).
  • Nexus 10- Wi-Fi only.
  • Surface Pro - Wi-Fi only.

Being able to connect to the Internet either through a Wi-Fi or mobile data connection is important for many business users, especially if you are out of the office on a regular basis.

Battery life

  • iPad - Around 10 hours with normal use.
  • Nexus 10 - Around 8.5 hours with normal use.
  • Surface Pro - Around four hours.

The total battery life depends on what users do with the tablets. The numbers reflect what an average business user will get out of their tablet. As with almost any mobile device, it would be a good idea to keep a spare cord at the office and at home so you can charge it when you need to.

Apps

  • iPad - Apple's App Store has slightly over 800,000 apps, many with versions optimized for the iPad.
  • Nexus 10 - Google Play also has slightly over 800,000 apps available to download. The number of tablet-specific apps is far lower than the App Store however.
  • Surface Pro - The Surface Pro runs a full version of Windows 8, which means any Windows program that is compatible with Windows 8 will work on the Surface Pro.

Which is best for business?

When it comes to buying a tablet for work, you need to take into account what you will be using it for. Below are eight popular scenarios and which devices may be best suited for that task.

  1. Email only - If you are looking for a tablet to just check your email on, it would be a good idea to look at the Nexus 10. The main reason for this is twofold: First, you can install different virtual keyboards which make it easier for you to type messages. Second: There are more email apps that allow you to connect to multiple accounts.
  2. On a budget - The Nexus 10 is the cheapest 10-inch tablet, and would be the best option here.
  3. To replace a laptop - The Surface Pro, which costs the same as most mid-range laptops, is really more of a laptop with a touch screen, which makes it an ideal candidate to replace an existing laptop.
  4. To help with presentations - The Surface Pro is your best option here. Because you can install a full version of Office 2013 (with PowerPoint) on the device which is mostly portable, you shouldn't need anything else. Beyond that, there is a mini display port which allows you to connect to any monitor or projection screen (HDMI or VGA) with an adapter.
  5. Everyday use - If you plan to be doing a bit of everything, including personal use, most users will go with the iPad due to its ease of use and great platform.
  6. Google user - The Nexus 10 is built to be the 'Google' tablet; what Google deems to be the benchmark for other Android tablets. As such, any Google user will find this tablet to be the best choice, especially if you use Google Apps in the office.
  7. Apple user - If you use an iPhone or Apple computers in your office, the iPad would be the best device.
  8. Microsoft user - Windows users will likely benefit most from the Microsoft Surface.

If you're looking for a new tablet and would like help figuring out which will be best for your business needs please contact us today, we may be able to help.


Published with permission from TechAdvisory.org. Source.

April 10th, 2013

SocialMedia_April09_ASocial media has been around, in one form or another, for more or less a decade now. It's kind of hard to believe the change it has brought, some even find it hard to live without. While many services have come and gone, there are a few that have real staying power. The newest being Pinterest, which has recently been redesigned. This redesign also introduces two new features businesses could benefit from.

Here's a brief overview of the new features introduced with Pinterest's recent layout changes.

How to get the new layout

Before you can use these features, it would be a good idea to upgrade to the new layout. While, like other social media services, this will be happening automatically over time. Unlike other platforms, the new layout is available for all users to switch to when they feel ready, however when you switch to the new layout, you will not be able to go back to the old one. Here's how you can switch:

  1. Log in to Pinterest.
  2. Hover your mouse over your profile/business name at the top-right of your profile.
  3. Click Switch to the New Look.
  4. Select Get it Now. Note: If you press this, you likely won't be able to switch back to the old layout.
  5. Press Okay from the Welcome to your new look! pop-up window.

When the new layout loads, you'll notice that the pins are bigger, the category button has been moved to the left side of the profile beside the Search bar. You'll also notice that the comment button has been moved from the pins, you can access it by clicking on the image. On top of cosmetic changes, two useful functions that businesses will find beneficial.

Discovery

Now, when you look at an individual pin (click on the image), you will notice a number of changes.

  • You can see all pins on the same board.
  • You'll also see pins from the same website. For example if you pin something from a restaurant, you'll now see similar pins from the same website.
  • Most importantly, you'll now be able to see what other people have pinned along with the same image.

This will make it easier for users to discover what other people are pinning. For your business this means potentially higher exposure. Think of this as something similar to the way Facebook works: If a person likes you, the chances of this like showing on their friend's profile, and that friend visiting your Page is higher. It's kind of like easy brand exposure.

Analytics

Arguably the most useful feature added recently is Pinterest Analytics, which allows you to see if your pins are being clicked on or shared, and the general success of your activities. This will go a long way in helping you determine the overall success of your Pinterest oriented efforts.

The main caveat with this is that your profile/business's website needs to be verified and connected with your profile. If you have an unofficial Pinterest account, you can change it to a business one by:

  1. Logging into your Pinterest account and going to business.pinterest.com.
  2. Pressing Convert your existing account and choose your type of business.
  3. Entering the relevant account information like the name of your business, address and website.
  4. Agreeing to the new Terms of Service.

If you would like to have a new username or account simply go to http://business.pinterest.com/ and press Join as a Business. You will be asked to set your account information, username, etc. You will need to verify your account which will involve you having to download a file and upload it to the server that hosts your website. We, or your web hoster can help you with that.

After your account is verified, you will notice that if you hover your mouse over your account name a drop-down list should pop up with Analytics being about half way down. Click on that to be taken to the section.

This section will display a bunch of graphs including:

  • The number of daily pins and pinners on your site.
  • The number of re-pins you have done.
  • How many times your content has been repinned.
  • The number of clicks and website visits.
  • The most clicked and repinned pins.
  • The number of times your pins have been seen.

Overall, Analytics is a useful tool that will give you a clear picture of what is working and what isn't. If you pinned a picture of a dog and noticed that it got zero pins while another got hundreds, it may be a good idea to create/look for more similar content.

If you are looking to integrate Pinterest into your business's social media strategy or would like or learn more about how to use the service, please contact us today.

 

Published with permission from TechAdvisory.org. Source.

Topic Social Media
April 4th, 2013

Security_April03_AComputers, while used in nearly every office, still mystify the vast majority of users. Sure they know how to operate one, but when it comes to ideas like the Internet and viruses, malware, trojans, etc. most people are lost. This is largely because of the large number of myths and lies about things like viruses, it's hard to know what is fact or fiction.

Here are five common myths about viruses that confuse people, and the truths associated with them. Before we delve deeper it would be a good idea to explain what a virus is.

A virus is a computer program that infects a computer and can generally copy itself and infect other computers. Most viruses aim to cause havoc by either deleting important files or rendering a computer inoperable. Most viruses have to be installed by the user, and usually come hidden as programs, browser plugins, etc.

You may hear the term malware used interchangeably with virus. Malware is short for malicious software and is more of an umbrella term that covers any software that aims to cause harm. A virus is simply a type of malware.

Myth 1: Error messages = virus A common thought many have when their computer shows an error message is that they must have a virus. In truth, bugs in the software, a faulty hard drive, memory or even issues with your virus scanner are more likely the cause. The same goes with if your computer crashes, it likely could be because of something other than a virus.

When you do see error messages, or your computer crashes while trying to run a program or open a file, you should scan for viruses, just to rule it out.

Myth 2: Computers can infect themselves It's not uncommon to have clients bring their computers to a techie exclaiming that a virus has magically appeared on the system all by itself. Despite what some may believe, viruses cannot infect computers by themselves. Users have to physically open an infected program, or visit a site that hosts the virus and download it.

To minimize the chance of being infected you should steer clear of any adult oriented sites - they are often loaded with viruses, torrent sites, etc. A good rule of thumb is: If the site has illegal or 'adult' content, it likely has viruses that can and will infect your system if visited, or files downloaded from there.

Myth 3: Only PCs can get viruses If you read the news, you likely know that many of the big viruses and malware infect mostly systems running Windows. This has led users to believe that other systems like Apple's OS X are virus free.

The truth of the matter is: All systems could be infected by a virus, it's just that the vast majority of them are written to target Windows machines. This is because most computers run Windows. That being said, there is an increasing number of threats to OS X and Linux, as these systems are becoming more popular. If this trend keeps up, we will see an exponential rise in the number of viruses infecting these systems.

Myth 4: If I reinstall Windows and copy all my old files over, I'll be ok Some believe that if their system has been infected, they can simply copy their files onto a hard drive, or backup solution, reinstall Windows and then copy their files back and the virus will be gone.

To be honest, wiping your hard drive and reinstalling Windows will normally get rid of any viruses. However, if the virus is in the files you backed up, your computer will be infected when you move the files back and open them. The key here is that if your system is infected, you need to scan the files and remove the virus before you put them back onto your system.

Myth 5: Firewalls protect networks from viruses Windows comes with a firewall built into the OS, and many users have been somewhat misled as to what it actually does, and that firewalls can protect from viruses. That's actually a half truth. Firewalls are actually for network traffic, their main job is to keep networks and computers connected to the network secure; they don't scan for viruses.

Where they could help is if a virus is sending data to a computer outside of your network. In theory, a firewall will pick up this traffic and alert you to it, or stop the flow of data outright. Some of the bigger viruses actually turn off the firewall, rendering your whole network open to malware attacks.

What can I do? There are many things you can do to minimize the chances of infection. The most important is to install a virus scanner on all of your systems, keep it up to date and run it regularly. But a defensive strategy like this isn't enough, you need to be proactive by:

  • Not installing programs from sources you don't know or trust
  • Being weary of any program that asks you for your password
  • Not installing any browser add-ons or plugins suggested by websites. Instead, download them from the browser's app store, or the developer's website.
If you are worried about the security of your systems and network, call us today. Our team of security experts can work with you to provide a plan that will meet your needs.
Published with permission from TechAdvisory.org. Source.

Topic Security
April 4th, 2013

Productivity_April03_AIn today's technology first world, email has taken center stage as the medium of communication used by businesses the world over. While there is little doubt as to its popularity, many of the billions of emails sent each day are written poorly. This can impact your overall productivity as you will have to spend time either clarifying previous emails, or asking for clarification.

Here's six tips that can help ensure that the emails you send get your message across. By writing quality emails, you could see your productivity increase as you will have more time to do your work instead of clarifying sloppy emails.

1. Have a clear decision or action 99% of the emails you send are to ask someone to take an action, make a decision, reply etc. So, before you write any email pause for a minute and ask yourself: Why am I writing this and what do I want the recipient to do with this email?

If you can't provide a clear answer to these two questions, you may want to try contacting the recipient through another medium, or take some time to think and come up with an answer.

2. Write it backwards Once you know why you are writing your email, the actual writing becomes a lot easier. Because you will most likely be asking the recipient to do something, why not start with the request. Simply write down, in clear English, what you want done.

It's important to be as clear and direct as possible to avoid any confusion and potential follow up emails that will distract you. Once you have stated what you want, then you can provide justification to your request, or background information.

The reason this works is because many business owners/managers/employees are busy, they don't have time to read a whole report's worth of information that ends with a request. Most of the time they will just skip to the end anyways, so why not put the most important part - the action that you want them to take - at the beginning.

3. Use lists Many poorly written emails aren't actually poorly written. They are just formatted in an inefficient manner. In most English classes, students are taught to develop their ideas or arguments through logical paragraphs, while having only one point to each paragraph. Pause for a minute and think: If you get an email asking you to make a decision on what product to buy with five paragraphs each talking about a benefit or reason, would you actually read the whole email? Chances are the answer is no.

To be more efficient, break your ideas/reasons/arguments into a list. You can usually summarize the majority of main ideas of each paragraph into a single sentence. This makes them easier for you and the recipient to read.

4. KISS We don't mean you should kiss your monitor. In this context, KISS stands for Keep It Simple and Straightforward. You shouldn't have long essays or arguments with lots of padding. Get to the point immediately and provide the essential information.

If you find yourself writing an essay or long report, email is not the medium you should be using. Instead put your thoughts into a word document that you attach to the email. In the email itself put a brief overview along with the most important points and tell your recipient to check the attachment for more information.

5. Have a relevant subject line The subject of your email is like the title of a report or news article. Without a solid subject, the chances of your email being opened and read are low. It would be a good idea to write your whole email first, then the subject.

A good subject line can A) Interest the recipient enough to get them to open it and B) Provide enough insight so the reader can infer what you want. If you look over a subject line of an email you are about to send and see that it doesn't make sense or reference the email itself, it would be a good idea to re-write it.

6. Proofread everything This may make sense now, but we are all guilty of writing an email and pressing send without reading the content over. Once you hit send, the damage is done, you won't be able to get the email back. That's why it's a good idea to read over your email after you finish.

You should look for any obvious spelling and grammar errors along with ensuring that the content makes sense. If you think it's ok, then you can probably go ahead and send it. If you are the least bit hesitant, walk away from it for a few minutes then come back and read over it again. You will likely be able to see a couple of changes.

There are many options at your disposal that allow you to enhance your and your company's productivity. Contact us today to see how our systems can help.

Published with permission from TechAdvisory.org. Source.

Topic Productivity
April 3rd, 2013

BusinessValue_April02_ARunning a business is often a fine balance between profit and expense. Any hidden expenses can see profits evaporate, and may put your business at risk. One potential problem area that could have drastic impact on your bottom line is technology. It's essential and can be very costly if it breaks down. That's why it would be a good idea to take measures to control your IT costs.

Here are five ways you can reduce IT spending.

Backup everything If your business is like most other small to medium companies, the majority of your important files are located on one server or maybe a couple of computers. Technology doesn't last forever and the machine where you have your data stored on will eventually stop working.

When it does, you will have to replace it, and your files that were on it could be lost. The cost to recover them will be high. To minimize this risk, you should invest in a solid backup platform that runs on a regular basis.

Yes, this will cost money now, but would you rather have a copy of your systems and data from Yesterday which can be easily implemented when you have a problem, or would you like to pay to maybe recover year's worth of data? Backups will save you costs in the long-run, not to mention the stress they will help you avoid.

Have a strict anti virus policy The idea that your employees won't download programs or browser extensions simply because you tell them not to is like telling a child not to eat candy; they are still going to do it. By simply having computers and devices accessing the Internet through your network, you are at risk. If your systems are hacked or infected, you can face lost data, high recovery costs or worse.

How do you minimize the chance of malware infections and the risk of being hacked? Antivirus software and security solutions installed on every computer that can be run from one machine are your answer. This makes it easier for you or your IT partner to ensure all of your systems' antivirus software is up to date and scanning when it should be. This will minimize the chance of infection and keep costs down.

Document everything As your company grows, you will start to use more technology. Over time, it will need to be replaced, and you likely won't be able to afford replacing all your systems at once. This means that you will have to track down the systems, software, etc. that need to be replaced; which will take time and cost you money.

If you take steps to document all of your systems, computers, software, etc.; where it's located; when it was implemented; who is in charge of it, etc., you will be able to track things down quickly when needed, thus managing your systems better. This time saving measure will cut your costs.

Look into a CRM/ERP/HRM solution There are so many software solutions out there that can help you plan and run your operations. If you've been tracking employee data or planning using a simple spreadsheet, you could be getting more out of a tailored solution.

Solutions like Enterprise Resource Planning (ERP), Customer Relationship Management (CRM) or even Human Resources Management (HRM) can help you spot hidden costs or even plan more efficiently, which will reduce costs well into the future.

Look for fixed-price solutions A major problem with all technology related systems is that predicting costs is nearly impossible. You simply don't know when/if an important piece of hardware will fail. This becomes even harder if you don't have expertise in tech.

One of the best ways to save money on IT costs is to outsource. Almost every IT provider offers flat-rate services that cover your systems and can ensure you maximize your IT investment. This makes budgeting for IT easier, as you know what your monthly costs will be. You can then focus on your business, and over time will see a decrease in IT costs.

If you are looking to cut your IT expenses, why not contact us. We may have a solution that will ease the budget burden.

Published with permission from TechAdvisory.org. Source.

April 3rd, 2013

HealthcareGeneral__April03_AThere are no federal rules specifying how health-care providers must spend their meaningful use incentive checks, but most are using it to either pay down debt incurred in qualifying for meaningful use or fund more information technology (IT) growth.

According to The Advisory Board Company, Medicare-eligible health-care providers received an average about USD$17,300 each, while Medicaid-eligible health-care providers received USD$21,600.

That may not sound like much when compared to the perceived cost of implementing an electronic medical record (EMR) in the first place. Some recently published surveys have come to the conclusion that EMRs can be money-losing proposition for some physicians. These reports highlighted that less than half of the participants saw, or would see, a positive return on investment. This data needs to be taken with a grain of salt, as it only factors in direct returns on the initial cost of investment, as in the cost of implementing an EMR would be more than the potential return from savings on technology.

This makes sense, as most clinics and offices can't simply raise fees to cover for the cost of new technology. The problem is, these findings are one-sided as the data from these surveys doesn’t factor in all of the non-tangible benefits of an EMR. These benefits can translate into extensive cost savings including: Greater efficiency, the ability to see more patients and increased billings. These three benefits alone will see a greater return on investment in the long run, see costs recouped faster and profits grow.

The fact that many health-care providers are using their incentive checks to fund more IT suggests they‘ve learned from their EMR-implementation experience that technology, despite it’s up-front costs, brings lower costs down the road.

Published with permission from TechAdvisory.org. Source.

April 2nd, 2013

Facebook_April02_AFacebook is among the most popular websites in the world today. Some see it as a waste of time, others see it as their main communication tool, unrivaled by no other medium. One of the major reasons Facebook is so popular is because of the News Feed. Despite many changes to the overall platform, the News Feed has remained unchanged in almost two years, until recently that is.

Here's an overview of the new changes introduced in Facebook's News Feed overhaul.

Bigger, more engaging content The biggest, most obvious change is that the new News Feed is wider. That's because the menu bar that traditionally has taken up the left-hand side of the window has been more or less removed. It's now a hovering bar that can collapse to the left-side of the screen. If you've seen the recent Android and iPad/iPhone layout, where you can press a button to see your friends menu, it's similar to that.

Because of the new layout, the content shown on the feed is now larger. This means larger images, news stories, events and maps. To better take advantage of this, it is recommended that any images you upload to your profile be around 600X600 pixels - no smaller than 200X200 pixels.

There is another change that could pose useful: When a friend or local business appears on a user's wall, they will see the entire Timeline badge and location if they have allowed it.

New feeds To get the most out the new layout, Facebook has also introduced a number of new News Feeds to explore. Before we get into the new feeds, it would pay to talk about how Facebook has become smarter. Over time, as you comment on posts or share items, Facebook will start to show recommendations based on your past activity. For example if you are sharing news about cloud storage, you will begin to see suggestions around other cloud storage posts, articles or programs that could interest you.

This new layout comes with a few different feeds that can help filter the content you see. The announced feeds are:

  • Music - Shows you posts related to the music you listen to. This likely won't be the most useful for the majority of companies out there.
  • Photos - Displays only photos that have been uploaded by friends or pages you like. This could be important, especially if you have a visual based profile e.g., restaurants. Because of this new feed, it would be a good idea to ensure you are sharing high-quality images.
  • Following - The latest news and information from Pages that you have liked. This feed could be quite interesting to companies, as it only shows Facebook Pages. What this means for most Page owners is that they had better be sharing good content, as they just became more visible.
  • All Friends - Shows the traditional News Feed namely everything your friends and Pages you have liked are sharing and commenting on.
  • Close Friends - This is a bit of a dangerous view for companies, as it will only show information posted by their friends. All business and ad-related content is not shown.
The same views across all platforms Finally, Facebook has noted that with this new layout, the News Feed will be the same across all devices. No more looking at a completely different News Feed on your phone or tablet. This is a good move, and should increase your company's exposure over time.

If you access Facebook on your mobile phone - Android or iPhone/iPad - you have likely seen the new changes, as the apps were updated in mid March and included the new mobile version of the News Feed. The company started rolling out the new layout on March 7 and has noted that the change will take place over a couple of months. Some lucky users may even have it now.

Looking forward to the new changes? Or, perhaps you are a little apprehensive? Why not contact us today to see how we can help you get the most out of any change Facebook introduces.

Published with permission from TechAdvisory.org. Source.

March 25th, 2013

Security_March20_APause for a minute and think about how you use the Internet. Chances are you visit a handful of sites on a regular basis, and likely have accounts with them e.g., a Facebook profile. Do you remember when you signed up for them? You were given the option to read and agree to the Terms of Service or Privacy Policy. Did you read it? If you did, did you know that these terms and and policies change on a regular basis, often without you knowing? Luckily, there is a way to keep track of most Terms of Services and policy changes.

Terms of Service for websites change on a fairly regular basis, and many of us simply have no way of knowing if and when such changes have been made, and what exactly has been changed. That's why a group of lawyers and professionals started Docracy. According to the website, "Docracy is a home for contracts and other legal documents, socially curated by the communities that use them." The company aims to make legal documents freely available.

Part of this site is the Terms of Service section which is a database of over 1,000 popular websites' Terms of Service and Privacy policies. It tracks them and notes when changes are made, and highlights these changes so they are easily found.

If you visit the site here, you can see a list of changes that companies have recently made, and clicking on one should give you basic change information. Clicking on See Full Changes will bring up the full doc with the recent changes highlighted.

Selecting See Full Directory will bring up every policy that the website tracks, and allow you to read them.

Is this useful for my business? Online law is very complicated, and many companies that run websites that you may have accounts with often don't make it easy for you to find legal contracts or policies. A good example of where Docracy is helpful is if you want to know who exactly owns your content stored on a popular cloud service. You can go to Docracy's database and quickly find the related Terms of Service. From there you can download the document and look through it, or view it on the site.

Basically this site can help you get a clearer picture on the various contracts you sign with websites, and how these websites plan to use your data. For many business owners, knowing exactly what other companies are going to do with your data can help you find a more secure solution. After all, being prepared with the correct knowledge is half the battle.

If you would like to learn more about Docracy, or how a change to a Terms of Service could affect your business please contact us today.

Published with permission from TechAdvisory.org. Source.

Topic Security